The challenge for El Pozo

El Pozo is one of the most respectful, authentic, reliable and genuine brand names for Spanish consumers. Good customer care, privacy protection, fulfilling promises and quality, are some of the main attributes that define this brand.

In order to raise awareness, El Pozo broadcasted this TV Commercial on Spain’s public national TV for 6 months. My work in this project as a 3D Designer included: modeling, texturing, animation, lighting and rendering.


El Pozo


May 2012


3D Designer: Fidel Jimenez
Agency: La Bombilla FX